Technological training for companies is imperative to increase tourism competitiveness. Therefore, knowledge transfer becomes one of the cornerstones of Andalucía Lab, in order to strengthen SMEs in the online world, their competitiveness in innovation, drive to Internet commercialization, development of online marketing strategies.
That is the reason why we created a training action called Labtalleres, that means a meeting point of professionals and entrepreneurs in tourism and trade, while fostering the integration of new technologies in the Andalusian tourist destination as a differentiation factor.
Labtalleres address different subjects that are mainly distributed in five areas: online marketing, tourist marketing, social networks, legal and retail.
We understand education as the key to knowledge and therefore a lever to business competitiveness.
From Andalucia Lab we have opted for the training flexibility and customization, covering in our labtalleres the issues that our users more demand. We improve our training offer, adapting to the needs of industry and allowing for all the knowledge that we believe should be part of a good business know-how.
We also make our Labtalleres flexible geographically,being imparted in the eight andalusian provinces.
We invite you to our workshops. To subscribe to the coming ones visit our agenda.